Kakkukesti (Cake Party)
A concept, event identity and event production for life style store Casuarina. In collaboration with Lauri Johansson
Kakkukestit was created as a promotional event for life style store Casuarina to celebrate the Helsinki Design Week. Three designers and two creative agencies were asked to design a cake. The cakes where then displayed in the event and after the revelation the cakes were served for the audience. The aim was to offer an unique experience for the key customers as well as introduce Casuarina for first time visitors.
The Cakes were designed by Maija Louekari, Daniel Palillo, Nene Tsuboi, Kokoro & Moi and Bygg Studio. And they were baked by Kakkukeisari.
Images by Mikko Sinervo, Paavo Lehtonen and Antti Kivinen.
